Job Location: Livonia, MI
Description
Market Strategies is seeking a Research Director for the Usability Research & Consulting Group. The Research Director is responsible for developing relationships with current clients and prospects to generate new business, growing existing accounts, design and deliver custom research studies and ensuring that all deliverables given to clients meet or exceed expectations.
Responsibilities:
- Develop business relationships with new and existing clients.
- Prepare proposals for custom, projects involving high-end design.
- Serve as the primary client contact for all project-related issues and oversee project teams.
- Ensure the project and research design of each study meets the client’s objectives.
- Manage project budgets to ensure profitability and, as determined on a case-by-case basis, specific revenue goals.
- Conduct analysis and write reports.
- Presents research findings
Requirements
- Minimum 2 years of experience in sales of usability services or website consulting services, including direct client relationship and account management.
- Minimum 4 years of designing, conducting and managing customer experience evaluation of website, software or hardware projects including recruiting, questionnaire design, moderating usability test sessions, analysis and reporting of results.
- Ability to travel to client locations up to 40% of the time if necessary.
- Strong written and verbal communications skills
Desired Qualifications:
- Advanced degree in human factors-related discipline (cognitive psychology, industrial design/engineering, human-computer interaction, information science, etc.).
- Experience conducting research within one or more of our core industry groups: Communications, Energy, Financial Services, Healthcare and Technology.
- Experience in selling and/or conducting website analytics reporting services using WebTrends, Omniture, Google Analytics, or similar.
- Familiarity with quantitative market research services: Brand studies, customer satisfaction modeling, discreet choice/conjoint, market segmentation, or messaging & communications.
Interested parties should direct inquiries to Shelly Wolfson, Corporate HR Manager, shelly.wolfson@marketstrategies.com, 734-779-6876.
Mike Elledge is Associate Director of Usability/Accessibility Research and Consulting (UARC) at Michigan State University. Mike performs a variety of activities at UARC, including client development, project management, user testing, focus group facilitation, and training. His interests include accessibility in web design and course management systems, and he has been active in the Sakai (sakaiproject.org) and Fluid (fluidproject.org) community source projects. Earlier in his career, Mike worked in consumer marketing and advertising for well-known companies such as Quaker Oats, Borden, Wells Rich Greene and Campbell-Ewald. Mike has an MSI from the University of Michigan, an MBA from Columbia University in New York, and an AB from Vassar College. He has been active on a number of boards including the CIC IT (Big Ten + One) Accessibility & Usability group and the Vestry at Christ Church Cranbrook.
Tim observes people trying to get something done and then helps create tools for them to do it even better. Having worked for many years as a UX consultant after obtaining his master’s in Scientific Communication, he currently works inside an IT organization where he assists the design & development process from beginning to end.
Dave Mulder is a user experience designer for Libraries, Computing and Technology (LCT) at Michigan State University. Dave participates in the design, development, and evaluation of major institutional webpages, including the university’s homepage (
Michigan UXPA 